In the News

In the News

The story behind the fields

Since 1983, Wildseed Farms has grown from one farmer's idea into the nation's largest working wildflower farm. Along the way, writers, photographers and television crews have come out to walk the rows with our founder, John R. Thomas, and see how a field of bluebonnets becomes the seed that colors roadsides and backyards across the country.

Here are a few of the places our story has been told.

John R. Thomas, founder of Wildseed Farms, standing in a field of red corn poppies
From the Field

Wildflower advice from John

Our founder has spent more than fifty years growing wildflowers for seed. Here he shares what he has learned, straight from the farm.

New · Fall 2026

Planting Wildflowers This Fall

John explains why fall is the time to plant wildflowers in the South, how to prepare your spot, and his three-year approach to finding which flowers love your land.

From the Field with John

Grass and Wildflowers

John explains the difference between warm-season and cool-season grasses, why they compete with wildflowers, and how to keep them from crowding out your blooms.

From the Field with John

Summer Heat and Next Spring's Wildflowers

Why a hot, dry August doesn't hurt the seed waiting in the soil, and why John says to hold your planting until October.

Watch

Wildseed on screen

Television features filmed here on the farm. Pull up a chair and see the fields the way the camera crews did.

PBS · Samantha Brown's Places to Love

Hill Country, Texas

Samantha Brown walks the wildflower fields with John in this Season 1 episode, checking "frolic through the bluebonnets" off her bucket list.

Watch the episode
PBS · Peter Greenberg

Hidden Gems of Texas Hill Country

Wildseed Farms was one of five featured stops in this 2025 travel special exploring the best of the Hill Country.

About the special
The Texas Bucket List

Season 20, Episode 7

Host Shane McAuliffe paid the farm a visit in this 2023 episode celebrating places every Texan should see.

Episode details
Texas Country Reporter

Wildseed Farms Wildflowers

Bob Phillips and the Texas Country Reporter crew came back out to the farm to rediscover the world of wildflowers. 2006.

Episode page
Read

Stories about the farm

Profiles and features on John, the farm, and the machinery he built to plant and harvest wildflower seed when none existed.

Texas Parks & Wildlife Magazine

Wildflower Man

A profile of John and his passion for the bluebonnets that put Wildseed on the map. April 2016.

Read the story
Texas Highways

Sowing Seeds

Fall at the farm, and a look at John's J-Thom 42 Wildseeder and Vacuum Seed Retriever.

Read the story
Texas Highways

How to Grow Texas Wildflowers

Planting advice for home gardeners, with insight from John.

Read the story
Texas Monthly

Go Wild

How a South Texas farmer turned roadside bluebonnets into a crop.

Read the story
Texas Co-op Power

Painting by Numbers

A look at John's big ideas and the color they brought to Texas hills and highways.

Read the story
Good Grit

Born to Be Wild

Beauty blooms at Wildseed Farms: the fields, the seed, and the vineyard.

Read the story
KSAT 12 San Antonio

Business Is Blooming

John walks through a top-ten bluebonnet season on the farm. 2017.

Read the story
MySA

Visiting Texas' Massive Wildflower Seed Farm

A visitor's look at the fields, the trails and the seed operation.

Read the story
Fodor's Travel

Fodor's Choice

Named a Fodor's Choice sight in the Texas Hill Country.

See the listing
Also featured in

Over the years

John's story and the farm have also appeared in print in:

National Geographic The Wall Street Journal Southern Living Country Living American Profile Houston Chronicle Texas Gardener Progressive Farmer

Media inquiries

Writers, producers and photographers are always welcome on the farm. Call us at 830-990-8080 to plan a visit.